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Imagine this: someone buys a Coke at the supermarket, an iced tea at a corner shop, a sports drink at the gym. These moments happen billions of times every day—yet none of those brands actually know who sold the product or who bought it. Hundreds of SaaS platforms promise CRM and loyalty, but none work for CPG brands in third-party retail. None can connect brands to the real humans behind each purchase.

Only WeCheer can.

While the SaaS world focused on retailers and D2C, we solved the one thing no global giant could crack: identifying the seller and the buyer in the physical world, at the exact moment it happens. That breakthrough changed everything. Today, 12 of the world’s biggest brands across 17+ countries use WeCheer to finally understand the real people moving their products—from the shop owner in Manila, to the cashier in Mexico City, to the consumer grabbing a drink in London. And now we’re scaling this power to every brand, big or small, giving them something entirely new: the ability to compete fairly, win customers, and thrive in a retail world they could never see before.

What you build here will ripple through millions of interactions every day. Every waiter, every store owner, every consumer experience becomes more connected and more rewarding. This is technology that rewires global trade—the first real shift since e-commerce. We’re not just building a CRM. We’re reshaping how products move, how small brands take on giants, and how billions of people engage with what they love.

If you want to work on something truly meaningful—with the scale of a unicorn and impact grounded in the real world—you’re in the right place. This is your chance to build the next category-defining platform in global commerce.